This post is a serie of interviews of our sponsors.
All of our sponsors get an interview on this site, even a video-interview depending on the chosen sponsorpackage. Interested in sponsoring?
Weglot
Website: weglot.com
Twitter: @weglot
Facebook: facebook.com/weglot/
What do you or your company do and how is it connected to WordPress?
I’m the co-founder of Weglot, a multilingual plugin to translate and display a WordPress website in different languages. With human and machine translations, our service automatically detects and translates you content, while letting you easily manage your translations via a dedicated dashboard.
With 75-80% of our 20,000+ users WordPress is our main integration (libraries), even if we’re also available in other technologies. It’s also the first one we launched when starting our company, almost 2 years ago.
What topics can our visitors ask you about during WordCamp?
Multilingualism and translations management obviously :). More seriously, we’re passionate about technologies in general, entrepreneurship and startups. We love sharing tips and ideas about actions to grow companies, or to improve users experience.
We’ll also be pleased to discuss plugin development, and the importance of the community within WordPress.
Last but not least, SEO for the translated content. Thats’ something we’ve spent some time on, so we’re happy to share our insights.
How long have you been working with WordPress?
It’s been almost 2 years, it all started with Weglot.
Actually, during the very first days of Weglot, neither Rémy, nor me, did hear about WordPress. Our first integration (library) was a JavaScript snippet (we still have) and when we discussed with users a big part of them just replied: do you have a WordPress plugin to add it? We did not have any plugin, and we did not really know about WordPress.
So Rémy started digging into WordPress documentation and build a first version of the plugin. We iterated with users, released a news version and so on. Then we decided to sponsor the WordCamp Paris to officially launch our plugin and discuss with users. That was the very first beginning of our journey within WordPress.
Why are you sponsoring WordCamp Antwerp?
For us, the sponsoring goal has always been twofold.
First, it’s a great way to give back to the community and make it possible to gather all kind of the WordPress players during 1 or 2 days. It’s the only opportunity to have WordPress users, agencies, core contributor, plugin or theme developers, services, speakers, media in the same room. Technologies last if they are used and animated, both online and offline. I think WordPress is one of the most incredible communities for that.
Secondly, WordCamp allows companies generating revenues within WordPress to get exposure and exchange with their end-users.
So we’re sponsoring to both support the community, exchange with our users and get some exposure within the community.
What would be the next big trends within WordPress in 2018-2019?
To keep competing and increasing its market share WordPress needs to be able to serve more and more higher end users and customers.
With that in mind, it means agencies, freelancers, developers, service providers will also need to increase the proposed value and match higher standards.
Ultimately, it will benefit end-users, with fewer solution providers offering higher quality, and actively developing and supporting products.